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Coventry Building Society, Bolton NHS Foundation & Home Office Confirmed To Speak At The Internal Communications Measurement & Evaluation Workshop

Consolidate your learning from the main conference day with the separately-bookable, post-conference, half-day workshop: 21st June 2017

Internal Communications Measurement & Evaluation Workshop

08.45 Morning Workshop Registration & Coffee

MEASUREMENT METHODS

09.00 Assessing Your Measurement Needs

  • Identifying what you need and your metrics of success
  • What should you be seeking to actually measure? Identifying the metrics of success to inform your measurement strategy
  • Assessing the benefits and limitations of measurement
  • Before committing budget, what free and then paid for tools can you utilise to evaluate the impact of your internal comms?

Kirsty Bowen
Business Change Development Manager
Coventry Building Society

MEASURING ENGAGEMENT

09.45 Successfully Measuring & Managing Engagement

  • Utilising metrics to assess employee engagement and interaction, trends and what impact it has
  • How can you measure intangibles, such as workplace culture and staff experience?
  • Using a values-based approach to developing a positive workplace culture
  • The benefits of a multi-source approach to managing engagement in a positive direction

Sandy Wilkie
Staff Engagement Lead
Bolton NHS Foundation Trust

10.30 Refreshment Break

BUSINESS CASE

11.00 Effectively Demonstrating ROI To Build The Business Case & Secure Investment In Internal Comms

The medium is the message: how you present the business case can be key in getting buy-in and influencing senior stakeholders to invest in internal comms.

David Cooke
Head of Internal Communications, Policy & Corporate Centre
Home Office

11.45 Morning Workshop Closes